The Nissan Juke is a five-door small sport utility vehicle manufactured by Nissan, the leading Japanese automaker since 2010. The production edition made its first appearance at the Geneva Motor Show during March 2010. Later, the Nissan Juke was brought into North America at the New York International Auto Show in 2010.
On the 11th of February 2009, Nissan declared that the Nissan Juke would go into manufacture at its Washington Manufacturing plant. This Washington plant manufactured Nissan Juke for the European automotive market, whereas the manufacturing facility of Nissan in Oppama in Japan, manufactured the vehicle for all other worldwide countries and it is the only supplier of the all-wheel drive models of the Nissan Juke. Later, the Nissan Juke was launched on the 24th of September 2010 in the United Kingdom.
In Japan, where the Nissan Juke was launched on the 9th of June 2010, received purchase orders for 10,943 cars during its first month of introduction, exceeding the monthly target of 1,300 cars of Nissan. By the 5th of October 2010, the total sales of these cars in Japan had improved to 20,000 whereas the United States and European sales also went beyond the expectations with orders for 17,500 and 30,000 cars respectively.
Nissan revealed the modified Nissan Juke for the 2015 model year at the International Auto Show in 2014 in Geneva, which is set to go on sale during the 2014 summer. The innovative Juke will host a fresh range of customization options for 2014. The Juke model will serve as the foundation for the Infiniti QX30 and it will be sold in China as the redesigned Infiniti ESQ.
Styling of Nissan Juke
The profile of Nissan Juke is dominated by the famous wheel curves and the high waistline of its body that complements the thin side windows. This is a contemporary version of the coke bottle approach, accepted during the periods 1960s and 1970s. Echoing a technique first implemented on the Maxima, which is the high performance electric vehicle concept of Nissan, displayed at the Frankfurt Auto Show in 2007, the glasshouse looks like a crash helmet screen. A coupé-like look is attained by the back door handles being situated close to the C-pillars, in the window frame. Locating the back door handles is a Nissan styling custom, commenced with the 1985 model, the Nissan Pathfinder. The sporty design persists inside with the red-painted or grey-painted middle console bearing resemblance of the fuel tank of a motorcycle.
The front end of the vehicle features a stacked range of lights. Indicators and Running lamps are mounted over the front wings, their lenses can be seen from inside the vehicle’s cabin as a support to maneuvering. Under them, beneath the lower edges of an extensive, bowed grille, the major headlamps are planned to be evocative of those fixed to rally sedans during the period 1960s and 1970s. Where fixed, fog lamps are located on a third stage inside the sump guard at the base.
Nissan released a commercial for the Juke during August 2013, having Stormtroopers, an American classic space opera license from the Star Wars sequence. Reviews about the Nissan Juke have mostly been rather positive with the unconventional styling of the vehicle, considered as a matter of individual taste.